Real Estate Developer INERTIA launches new OOH campaign to advertise the launch of Park View Apartments in their project JOULZ off 6th of October City. Using a plain green background, the campaign depends on the announcement of their latest addition to the JOULZ development – “The Park View Apartments”. Under the slogan “It’s all green”, the campaign emphasizes the green areas in the apartments side, as well as the great views from the home units. The campaign uses large and x-large uni-poles, gates, mega signs, and lightboxes in various locations across Greater Cairo, and has been spreading since the beginning of February.
