Dubai Opera has launched a new OOH campaign to promote Matilda The Musical, which will be playing at the venue from 3rd – 15th October 2023. The campaign visuals are all about letting residents know the dates, location, musical name, and info, along with adding Dubai Opera's logo and website and Emaar's logo as well all on a dark blue background. The campaign can be seen on uni-poles and digital screens on busy roads and areas in the UAE. This is in line with Dubai Opera's previous OOH campaign in August 2023. Matilda The Musical, the multi-award-winning musical from the Royal Shakespeare Company (RSC) and inspired by the beloved book by the incomparable Roald Dahl, will come to Dubai Opera from 3rd – 15th October 2023. With scripting by Dennis Kelly and original songs by Tim Minchin, Matilda The Musical is the story of an extraordinary little girl who, armed with a vivid imagination and a sharp mind, dares to take a stand and change her own destiny. Winner of more than 99 international awards, including 24 for Best Musical, Matilda The Musical is now in its twelfth year in London, where it continues to delight audiences of all ages.
