Prime Video has launched a new global OOH campaign for its new series, Gen V, in the UAE. The campaign follows Prime Video's previous OOH campaign in June 2023. This time, the campaign is deployed using digital screens and hoarding OOH formats, with catchy visuals' colors inspired by the series' poster. The visuals contain the show's name and stars along with Prime Video's logo and the taglines From The boys world and New series, watch now. From the world of The Boys comes Gen V, a thrilling new series set at America's only college for superheroes. These gifted students put their moral boundaries to the test, competing for the university's top ranking, and a chance to join The Seven, Vought International's elite superhero team. When the school's dark secrets come to light, they must decide what kind of heroes they want to become. The campaign visuals are mixed colors with writing the series’ name in yellow along with scenes from the actual series and its cast, all that beside Prime Video’s logo on the brand’s favorite blue color background. The series' top cast are Jaz Sinclair as Marie Moreau, Chance Perdomo as Andre Anderson, Lizze Broadway, Maddie Phillips, London Thor, Jaz Sinclair, and more stars.
