It’s an exciting time for students in Cairo as Innovation University makes its debut on the outdoor advertising scene with their OOH campaign. For the first time in Egypt, the brand is showcasing an informative advertisement that urges students to choose their faculty now and apply to the University. Innovation University’s OOH campaign is designed to be simple. It features a clear sketch of the university’s logo on a light blue background, with the tagline “Choose your faculty, apply now.” A female student model is also prominently featured holding her phone, looking as though she’s actively choosing her faculty and applying for admission. The brand’s website is included at the bottom left to further encourage students to visit and learn more about the University. Innovation University is the first international campus of Universal University shareholding company, founded by EHAF Education, with a mission to provide a fresh and innovative learning experience in Africa and the Middle East. The university intends to achieve this through a network of private international campuses that have partnered with iconic universities worldwide. The University of Innovation is situated in Eastern Cairo in the tenth of Ramadan City, approximately 55km from Cairo and 30km from Belbes, making it easily accessible from various regions of East and Central Delta Suez Canal and Sinai. Additionally, its proximity to the Cairo International Airport serves as a convenient factor for students flying in from around the world. To learn more about Innovation University’s OOH campaigns in Egypt, visit MOOH, your local OOH intelligence data provider with international standards.
