In the journey of looking for your next real estate investment, one may look to attend exclusive and dedicated real estate events that allocate all real estate developers under one roof. DIG is appearing on Greater Cairo’s billboard spaces to invite all passersby to visit their booth in this month’s grand real estate exhibition, Cityscape. Some may be curious about what the real estate developer offers. Their most recent billboard appearance was not only a display of what may be developed but, in fact, a launching campaign for Track 12, a commercial real estate project located in East Cairo’s New Administrative Capital. With the display of one commercial project in the most recent campaign and the highlight of two projects that aim to uplift your tracks at the beginning of the new year, various projects are available to choose from at the fingertips of those attending the upcoming Cityscape event. The visuals for the campaign displayed on different billboard formats are a very simple call to action, “Join. Participate. Invest.”, advertised in Arabic to expand the campaign’s reach. Cityscape’s logo, the location of the event, and the duration of the event are placed to encourage passersby to attend the event. You can learn more about this campaign’s budget, OOH kinds, locations, and more by visiting MOOH, Egypt, and The Emirates OOH-dedicated analysis system and Media Intelligence.