Egyptian real estate developer Porto Group has launched a new OOH campaign to announce the new development of “golfers villas” at Villagio, the latest addition to Golf Porto Marina. Modern house designs with swimming pools and bright, sunny skies inform viewers of the privacy of the new holiday homes in the North Coast, along with the developer’s hotline for inquiries and further information. The campaign was launched during the first week of December, and can be seen on selected locations across the Greater Cairo using uni-poles, as well as double-decker poles in different locations across Greater Cairo.