Dubai Calendar, the official events calendar of Dubai, is using DOOH advertising to promote the first edition of Arabeats in Dubai. The event, which is set to take place on the Coca-Cola Arena stage, will feature the dynamic young stars Siilawy, Big Sam, and Muslim for their performance in Dubai. Presented by Artist House Events and Humanagement me, this exciting event is set to take place on a red carpet on the 16th of June 2023. This campaign follows Dubai Calendar’s last OOH appearance a month ago for Shamma Hamdan’s live performance. To generate awareness about the event, Dubai Calendar has launched an OOH campaign using a digital screen that provides important information about the event. The campaign features a red and blue background and showcases the event's stars, their names, the event location and date, and most importantly, Dubai Calendar's website to encourage people to reserve their spots. Siilawy, a 22-year-old Jordanian singer and songwriter, is known for his beautiful voice, soulful music, and meaningful lyrics. BiGSam, a Palestinian Boom-Bap rapper turned pop star turned Hip Hop artist, is one of the most truthful solo artists in the region. Muslim, an Egyptian singer, writer, composer, and music arranger, started his journey back in 2011 and became a huge success after the release of his song etnaset in 2014. The Arabeats event is set to be an exciting and memorable experience for music fans in Dubai.
