Memaar Al Morshedy has recently launched an outdoor media campaign that promotes the latest projects of the developer in Cairo. The ads showcase images of Katameya Gate off Maadi and Degla Landmark in Nasr City, with ad copy that informs viewers of payment conditions and delivery times, as well as the size and types of home units in each case. Launched during the first half of December, just in time for the first edition of Next Move property show, the campaign can be seen across the Greater Cairo using uni-poles, gates, and billboards.