Souq.com, the leading middle eastern online portal that is now part of Amazon, has launched a new OOH campaign to celebrate their anniversary with great deals.
With mixed typos and colored fonts over light backgrounds, the ads feature a variety of products with the logos of leading sponsors and announce the limited-time dates of the promotion in both, English and Arabic.
Launched during the second week of December with large and x-large uni-poles, billboards, mega signs, lightboxes, and flags, the campaign can be seen across the Greater Cairo on selected strategic locations.
Industry: Online Portals
OOH Size: Billboard | Flag | Large uni-pole | X-Large uni-pole | Lightbox | Mega Sign
Region: North Africa
Tags: Anniversary Campaign | Gillette | Special Promotion | Toshiba | Visa
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