The city of Cairo is abuzz with excitement as the highly anticipated Eid Al-Fitr movie, Ibn Al-Hajj Ahmad. To promote the movie's release, an outdoor campaign has been launched by Synergy Films that is turning heads all over the city. The campaign is centered around digital screens and different kinds of billboards that feature the movie's stars - Chico, Aida Riyad, Sabry Fawwaz, Mostafa Gharieb, Rahma Ahmed, and Sayed Ragab. These billboards can be found in prime locations throughout the city, including busy intersections, popular shopping districts, and major landmarks. The digital screens are particularly eye-catching, as they feature dynamic video content that showcases scenes from the movie. These screens can be found in high-traffic areas, such as outside of popular malls and movie theaters, and are sure to capture the attention of passersby. Check out Monitoring Out of Home (MOOH), a specialist media intelligence agency and analysis system active in Cairo & UAE, to learn more about Ibn Al-Hajj Ahmad movie’s campaign.
