Train Your Brain (OOH) Campaign Launched By Sharjah Children's Reading Festival In Dubai's Streets
The Sharjah Children’s Reading Festival is back with a bang and this time, it is going all out to promote its event after its last appearance on Dubai's out-of-home media scene in May 2021. The festival, which will run from May 4th to 14th at Expo Centre Sharjah, is set to be one of the most exciting events of the year. To ensure that everyone in Dubai knows about it, the festival has launched an outdoor campaign using mega-coms, uni-poles, and lampposts.
The Sharjah Children’s Reading Festival has always been a popular event among families, and this year is no different. The festival will feature a range of activities, including theater plays, workshops, and book signings. One of the most highly anticipated theater plays is 'Akbar the Great Nahi Rahe,' which promises to be a hit with children and adults alike.
To ensure that everyone in Dubai knows about the festival, the organizers have launched an outdoor campaign using mega-coms, uni-poles, and lampposts. These mediums have been chosen because they are highly visible and are located in high-traffic areas. The campaign is focused on announcing the festival dates and location, along with highlighting some of the exciting activities that will take place during the event.
The festival is sponsored by Sharjah Libraries, Etisalat UAE, Sharjah TV, and Expo Centre Sharjah. These sponsors have played a crucial role in making the festival a success.
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