Ever heard of the term, Do Not Put Your Eggs In One Basket? Ava Mina Group transformed the terminology into a roadmap for their success, and amazed Greater Cairo’s passersby with their diverse OOH format campaign! The most recent appearance for the Group on the out-of-home medium was on March 2022. Showcasing their real estate expertise, AMG Group advertised their 38-acre residential project in the New Administrative Capital; Oro New Capital. Established in 1994, AMG decided to utilize out-of-home spaces in 2023 to showcase the principles of its success. With over 20+ years of experience in the Egyptian market, the group showcases that their expertise is not only limited to real estate! AMG group also works in the marble and granite industry (manufacturing) and agriculture market. Using the OOH big format, the visuals for the campaign display the group’s outcome from years of hard work by displaying ORO, Kiro Marble, Al Batuol, Al Maleka and Al Amir, Ava Mina Calcium Carbonate, and Cugini. Curious to know more about the campaign. Check out Monitoring Out of Home (MOOH), a specialist media intelligence agency and analysis system active in Cairo & Dubai, to learn more about this campaign.
