The Palm Jumeirah is an artificial island archipelago in the Persian Gulf in Jumeirah, Dubai, United Arab Emirates. It is part of the Palm Islands plan, which also includes Palm Jebel Ali and Palm Deira and, if finished, will enhance Dubai's shoreline by 520 kilometers. (320 mi). Today Dubai’s OOH spaces advertise a new residential project on the artificial island developed by not 1 not 2, but 3 real estate developers! The campaign showcases two real estate developers that appear on Duba’s OOH spaces for the first time. Northacre; A London-based company founded by Klas Nilsson to preserve and celebrate London's architectural masterpieces while expanding into the MENA region. The second first-time real estate developer is SOL Properties; A real estate developer that aims to empower people and enrich their lives by providing the best in their communities, focusing on providing value both today and tomorrow. Ellington Properties' most recent appearance on the OOH spaces in the UAE was on August 2022 and advertised Ellington Beach House which was developed in Palm Jumeriah. With Ellington Beach House being a great success, Ellington Properties partners with Northacre and SOL Properties to develop Ocean House; On Palm Jumeirah, a new home project that gives residents a perfect lifestyle. Using Media 247’s Hoarding Billboards and Lampposts, the real estate developers display spacious rooms with breathtaking views!