Following Dubai’s Calendar last outdoor presence for Dubai’s International boat show, the top events organizer published the announcement of Art Dubai taking place from the 1st of March to the 5th. Art Dubai is considered Middle East's top international art fair and the region's cultural highlight, that you get to discover art by over 500 of the world's finest contemporary and modern artists from the Global South and around the globe, participate in site-specific installations and performances and attend daily talks, discussions, workshops, and art tours. The billboard used white as a choice of color this time to be as simple as they can get, with 3d floating shapes around the billboard, setting the date to the event, encouraging artists and non artists to witness artworks of over 400 people, from 40 different countries to give this unmissable event a shot! The campaign was showcased on Dubai’s digital screens in the third week of February.