Value Developments was founded by a group of reputed real estate companies to provide excellent living and investment options. The organization has a great lot of specialized knowledge in real estate development and facilities management. With the aim to present the experience, legacy, and credibility with more modernism and professionalism, the entity was established.

It’s been a while since we last the real estate developer in the out-of-home spaces in Greater Cairo with the last appearance being in 2019. July 2019’s marketing objective was to raise awareness for the mind-blowing facilities for the commercial space in 5th settlement’s New Cairo; Value Mall 2.

After more than three years, Value Developments reappears in the streets of Greater Cairo to advertise the commercial and administrative space in New Cairo’s 5th Settlement; V Terrace. An integrated mixed-use facility with an opulent office, commercial, and medical space The project is cleverly positioned in a distinctive and densely inhabited neighborhood. To advertise the project using out-of-home advertising, the visuals for the campaign showcase the “Once in a Life Time Opportunity” project located in front of the very well-known landmark “AUC”. The visuals also highlight that you can purchase not only “Commercial Spaces”, but also “Offices and Clinics Spaces” as well.  Want to know more? The real estate developer placed its hotline as the call to action. 

Check out Monitoring Out of Home (MOOH), a specialist media intelligence agency and analysis system active in Cairo & UAE, to learn more about Flyin’s newest campaigns. 

Campaign Credits

Industry: Real Estate

Brand: V Terrace

Advertiser: Value Developments

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Country: Egypt

Region: North Africa

Tags: Awareness Campaign

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