Money Fellows is a financial service provider that, for the longest has mastered the digitization of traditional money-saving processes, which is the money circles.
The last appearance of the Egyptian financial service provider in the streets of Greater Cairo using out-of-home advertising was a month ago, with November 2022’s marketing objective to share a statement to the outdoor viewers. The statement shared on the visuals of the billboard highlight that Money Fellows is the biggest digital money circle digital service provider in Egypt. With that statement, the financial service provider proudly highlights that money circles can help potential savers save up to EGP 100,000.
Money Fellows was mainly seen as a digital money circle service provider for the longest time. Still, today in the month of December, the financial service introduces a new service offered to current and potential Money Fellows users. The Spend In Stores service! Money Fellows used a creative approach to introduce the new service. With the installment method helping purchasers purchase products in timely monthly payments, the financial service provider raises the question, “Is the Money Circle Funds All You Got?” Enjoy the first month’s installment plan payment 100% on us.
Check out Monitoring Out of Home (MOOH), a specialist media intelligence agency and analysis system active in Cairo & Dubai, to learn more about this campaign.
Industry: Financial Services
Advertiser: Money Fellows
Region: North Africa
Tags: Awareness Campaign | #ThinkDOOH
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