The International Exhibition for Processing & Packaging in the Middle East and Africa, Pacprocess, announced its next exhibition which will be held from 5 to 7 December 2022 at Egypt International Exhibitions Center. The first billboard campaign in Greater Cairo announcing the exhibition was so straight to the point with the name, dates, address, and partners and sponsors. Moreover, the main color used in the billboard is blue, which is the brand color. Also, the billboard campaign came in two shapes and sizes. It’s worth noting that the Pacprocess exhibition is not only held to address the food, bakery, and beverages requirements, but also addresses the requirements of cosmetics, pharmaceuticals, industrial goods sectors, and non-food sectors in the Middle East and African region. The exhibition will have 442 exhibitors from 28 countries with more than 16,000 visitors. Not only that, Food Africa will be one of the concurrent events and they also announced the exhibition on their latest outdoor campaign a few days ago. Learn more insights about Pacprocess’ campaign by checking out Monitoring Out-of-Home (MOOH), a specialist media intelligence agency and analytic system active in Cairo and Dubai)