Experience the best of sports and entertainment under one roof as the World Tennis League declares “The Greatest Show on Court” event taking place from the 19th to the 24th of December. The billboards advertised throughout Dubai featured tennis icons like Novak Djokovic, Iga Swiatek, Alexander Zverev, Elena Rybakina, and Sania Mirza which are only five of the 18 world-class tennis stars that will make their way to Dubai’s Coca-Cola Arena for the World Tennis League (WTS). While getting ready for nail-biting sporting action in the day, be prepared because it is followed by a musical extravaganza at night as the ads also displayed some of the most globally-renowned DJs like Tiësto and Armin Van Buuren and pop stars like Mohamed Ramadan and WizKid which will be also featuring during The Greatest Show On Court. The campaign popped up in Dubai in the first week of November; and was displayed on hoardings, uni-poles, and lampposts.