The wait is over! Pop Con Middle East, the most prominent Pop Culture and Gaming event in the Middle East, will take place from November 10 to November 13, 2022, in the South Halls of Dubai Expo City for the first time witnessed on Dubai’s streets. Pop Con Game Expo is inviting people to meet their favorites from pop culture fandom celebrity guests, which will take part in the heroes zone, considered to be the main attraction of the convention where fans and celebrities meet and greet, autograph signing, and photo ops of the celebrities featured in the ad who are, Milly Alcock, Alex Livinalli, Kit Harington, Stephen Amell, Katie Cassidy, Giancarlo Esposito, Ross Marquand, and Julian Glover. Followed by a direct call-to-action inviting people to “Buy your tickets at popconme.com” featuring their website and their handle, several hashtags #LegendaryTogether #PlayBeyond. With Several sponsors mentioned as well. The billboard made its way onto Dubai’s billboards as digital screens in the third week of October.