Non-profit development foundation Misr El Kheir has launched a comprehensive outdoor campaign across Greater Cairo to raise awareness of their fundraising efforts.

The Egyptian institution, a pioneer of individual development programs in the country, informs in the ads of their easy delivery options for Muslim Zakat donations through the aid of one of the foundation’s reps, or even direct debit from your bank account, as the institution cooperates with all the banks of Egypt. No fancy artwork, just straightforward ad copy with clear font types for delivering an important message.

With large uni-poles, double-decker poles and triple gates you will find the ads easily across the city.

Misr El Kheir welcomes your Zakat donations-00
Misr El Kheir welcomes your Zakat donations-00

The Art & Science of OOH

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