Watch & Jewellery preps you for fall with their new outdoor advertisement in the streets of Dubai, declaring their very special event. Following their prior appearance, the brand announces the dates for their highly-anticipated event. Prepare yourself from the 5th to the 9th of October for the special bi-annual exhibition, as etched on the ads. At Expo Centre Sharjah, the exhibition shows the latest designs and newest trends in watches, jewelry, precious stones, gold, and diamonds. It now has one of the most impressive and prestigious rosters of master jewelers from across the globe. Every performance has featured a mind-blowing unique attraction, from massive prizes like luxury automobiles and diamond pendants to the world's largest gold ring on exhibit exclusively. The ad copy relays this in “Win 1KG Gold and valuable prizes”. Marked as the 50th edition of the event, Watch & Jewellery displays a beautiful, exotic model with Arabian face features draped in the finest jewelry and gold. The new campaign struck Sharjah on uni-poles and lampposts in the third week of September.