Dubai Press Club, Arab Media Forum’s events organizer has just unveiled a forum that is commemorating its 20th anniversary this year; it will honor exceptional Arab media individuals and organizations in three important media sectors: journalism, television, and digital media organized under the theme of “The Future of Media” on Dubai’s outdoor ad that will be held in Madinat Jumeirah. The region’s largest media gathering features the participation of 3,000 prominent regional and international media leaders and experts on the 4th-5th of October. Over the two-day event, a series of interactive workshops by leading global media organizations will be held; main sessions, panel discussions, and 20-minute sessions discussing the latest trends in the sector will be discussed. Various aspects of traditional and new media to draw a road map for the future, through meaningful dialogue, seek to define clear objectives to strengthen the competitiveness of Arab media at a time when the future is being shaped by digital technologies more and more every day. The new campaign struck Madinat Jumeirah in Dubai as bridge billboards in the 3rd week of September.