Dubai Calendar rises once again upon Dubai’s digital billboards with a new outstanding out-of-home campaign, announcing the upcoming performance of the talented Scottish superstar Lewis Capaldi, set to stage the COCA-COLA Arena on the 24th of November. Following their prior campaign, Dubai Calendar keeps up its unique ad space designs, utilizing somewhat candid photos of performers as well as the same font and placement of the date and location of the event. In this case, the entertainment provider announces that Lewis Capaldi is set to light up the stage at the COCA-COLA Arena with his chart-topping tunes on the 24th of November. The ad spaces are very sleek, simple, and efficient, placing the artist in the foreground with a plain black background, alongside a white highlight to the ad copy in order to make it pop. The ads also subtly mention the sponsors like Coca-Cola and Mac Global. This campaign struck Dubai’s billboards in the first week of September upon Digital screens.