As the new academic year of 2022-2023 is looming, Durham schools stroke Dubai’s Out Of Home Campaigns, announcing its international presence in the capital of Emirates, and promising a leap in the British education, on basis of its deep-rooted and long standing experience. With a ”back to school” fragrance floating in the breeze, how amazing to know a UK-based educational institution traces back to more than six hundred years is now in Dubai! This is actually what Durham School was keen on brining to spotlight in its promotional campaign. “600 Years of British Education Now in Dubai”, the bulletin highlighted while leaving a call for an action message reads “call: 800”. Curious to know more about such a landmark entity! This is the second international presence for Durham Schools in the Gulf States as it established its first branch in Qatar in 2019. The UK originated schools has also another international wing in Kenya founded in 2021. The limited,new campaign highlighted Dubai’s roads as hoarding in the second week of August.