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Dubai Calendar Announces The Return of the Dutch DJ Hardwell, Set To Perform at Coca-Cola Arena This November

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Dubai Calendar Announces The Return of the Dutch DJ Hardwell, Set To Perform at Coca-Cola Arena This November

Dubai Calendar fires up Dubai’s OOH Arena, featuring the announcement of Hardwell’s return to Dubai’s music scene, set to perform for his “Rebels Never Die” tour in Dubai’s infamous Coca-Cola Arena. Like their previous campaign, Dubai Calendar hosts the star on campaign ads, featuring all the details of Hardwell’s event. 

Dubai Calendar showcases the tour posters on the campaign ads, which host Hardwell himself in a prideful and artistic position, as well as his logo. The ad copy notes the tour label “Rebels Never Die” which translates to “المتمردون لا يموتون”. Furthermore, the date of the event is mentioned to be set on the 4th of November 2022 at the CocaCola Arena. The ad vibes are very cool and hip, reflecting the artist’s style in music. Lastly, other than noting the Dubai Calendar Website, Full Circle also presents the event sponsors in the ads, including Sorted Management, Revealed, Anna Agency, and Virgin Radio Dubai

The new campaign emerged in the first week of August upon Digital Screens. 

Campaign Credits

Industry: Entertainment

Brand: Dubai Calendar

Advertiser: Dubai Calendar

OOH Size: Digital Screen

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Country: United Arab Emirates

Region: MENA

Tags: Awareness Campaign

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