Just in time for Cityscape Egypt, Citystars Properties made sure to advertise their developing projects by launching a comprehensive OOH campaign across the city. Along with LA FONTAINE, a campaign we reported last January, Citystars advertises the launch of Phase II of their Lavande project, a residential compound inspired by the lavender fields in La Provence, France and co-developed with ARCO – another leading real estate company in the Egyptian market. The campaigns of both projects share double-decker poles, gates and triple gates, as well as individual Large and X-Large uni-poles for each project, informing viewers of purchase conditions and attracting customers with the design photos of the projects.
