The real estate development company Arkan Palm is visiting Greater Cairo’s roads with a new beautiful OOH campaign. The previous campaign was back in April 2022 to confirm that the brand is careful enough not to be absent from the OOH game, which we find very strategic thinking of keeping close to the audience. The billboard visuals are filled with orange as the primary color, which in advertising sends happiness and uplifting feeling to the visual, which is what we get precisely once we see the campaign. It’s worth mentioning that Canal Walk Island is a phase of the 205 project that the development company owns. Also, the founders of The 205 Project were founded by El Badr Commercial Development in 2012. If you think that’s all about the Canal Walk Island campaign, think again! We have in-depth analysis regards the campaign budget, locations, and media plans through our platform MOOH the ooh intelligence data provider for Cairo and Dubai.
