Brought to us by the leading real estate developer ALQAMZI, the news is out about launching their latest project in Egypt’s North Coast “Seazen”, occupying a good chunk of Cairo’s hot spots of billboards.
The Seazen brings lively pink and blue colors simply depicting the warm soul of the summer, using the slogan ‘where life comes into waves’ that you couldn’t agree less about this simple and clear message. This Campaign comes prior to ALQAMZI Developments last ones in June announcing the launching of a "new experience in Sahel". With a landmark blue ambiance and sandy white display, the campaign took over major billboards in main Cairo's Streets and roads with different OOH sizes and forms, bringing in the news about the latest real estate developers' projects on North Coast coming soon by the Emirati Firm that was founded in 1997.
In recent years, Al Qamzi Developments has expanded its operations through successful Egyptian-Emirati cooperation, due to their beliefs in the Egyptian market's durability and limitless potential.
If you want more about Seazen campaign's location, budget, strategy, and more, you may take a look at our Egypt and The Emirates OOH-dedicated analysis system and Media Intelligence platform (MOOH).
Industry: Real Estate
Advertiser: Al Qamzi Developments
Region: North Africa
Tags: Awareness Campaign
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