We’re excited to write about the Big 5 construct Egypt. The most important and the only gathering in Egypt and globally for the construction and infrastructure community. The expo is basically to connect suppliers with quality buyers from across Africa. This is a superb opportunity to strengthen relations and create a broader community. The expo’s duration is three days, from the 25th of June till the 27th. The website of the expo is very detailed and straightforward, unlike the billboard, which we find full of details and the font. The lack of visuals made the billboard a little bit dry, which will not help deliver the message. The significance of the expo comes from the sponsors, as it’s supported by the Ministry of Housing, Utilities, and Urban Communities and the Egyptian Armed Forces Engineering Authority. To find out more on The Big 5 Construct Egypt‘s campaign, check out Monitoring Out of Home (MOOH), the dedicated media intelligence agency and analysis system active in Cairo and Dubai, which will provide you with details regarding campaign types, kinds, locations, budgets, media plans, and more.