Key real estate developer in Egypt SODIC has launched a new rebranding outdoor campaign releasing a new genie out of the box in a marvel disclosure of Karmell’’, a, state of the art perfect compound that is located in NEW Zayed. At the West of Cairo, the new gem of SODIC is aesthetic in glamour and binding in distance, urging you quickly to join as' The Journey Continues'. The ad depicts a young girl looking back to the horizon at the other side while holding a rose, simply implying the bright and colourful future in Karmell. To get a deeper insight about this campaign’s OOH types, sizes, districts, and more, please visit Egypt’s and The Emirates’ dedicated OOH media intelligence company, MOOH.