With their current OOH ad, Tarek Nour's TV channel Al Kahera Wal Nas has appeared on billboards throughout Greater Cairo. The channel Cairo and the People has launched in limited regions with a catchy color background and the motto The boldest in Ramadan, joining other TV networks in their quest to entertain families during the Holy Month. Shows are “حبر سرى with Asmaa Ibrahim,”30 وش with Khaled Elish, كريزى تاكسى with Ebrahim ElSaman, العباقرة عائلات with Essam Youssef, ضرب نار with Dalia Fouad, بيت الشدة with Wafaa Amer, Ihab Fahmy, Mahaa Ahmed, وجوه with Mahmoud Abdel Moghny and Hala Fakher, مي شو with Mai Yacouby, الدكتور والناس الحلوة with Dr Ayman Rashwan. As part of the Tarek Nour Group, the largest communications group in Egypt and the Middle East, the TV channel includes the brand’s iconic logo of Tarek Nour's face enveloped by the name of the network. Over the bright yellow background of the ads, The bold black typo of the logo and ad copy certainly made it the boldest campaign! Looking to find more on AlKahera Wal Nas campaign? Checkout Monitoring Out of Home (MOOH), the dedicated media intelligence agency and analysis system active in Cairo & Dubai, will provide you with details regarding the campaign types, kinds, locations, budgets, media plans, and more.
