Egyptian Developer, Arabia Holding unveils their newest substantial payment plan for Sun Capital Development on Cairo’s Billboards following their last appearance in January. The awareness campaign features Sun Capital’s most staggering announcement yet, publicizing their 0% Down Payment and 20 Years Installments Payment Plan. The ad space incorporates the color orange in order to highlight the new payment plan as it is very eye-catching and is commonly associated with enthusiasm and success. The ad copy notes Sun Capital’s Hotline, accompanied by a visual of the esteemed 6th October development in order to show off the astonishing infrastructure to the audience. Checkout Monitoring Out of Home (MOOH), a specialist media intelligence agency and analysis system active in Cairo & Dubai, to learn more about Sun Capital’s campaigns.