Following the television advertisement for Fox potato chips that featured El Joker with his new hit علشان كده جامدين for the commercial, the campaign has landed the OOH scene for the first time with a bold campaign. FOX is one of the leading companies in the food and snacks industry, founded in 2008 and specialized in manufacturing crispy chips and snacks products. The brand uses El Joker as a brand ambassador, depicting him on Cairo's billboards do boxing and reflecting the meaning of “كده كده جامدين”, which is the motto of FOX’s new campaign that describes the outer part of FOX with more crunchiness and delectable flavors. The visual elements reveal 6 appetizing flavors from FOX, including Hot Chili, Salt & Vinegar, Kebab, Lemon & Chili, Mix Cheese, and Sweet Chili. Curious about more information on FOX Egypt’s Campaign?, Checkout Monitoring Out of Home (MOOH), the dedicated media intelligence agency and analysis system active in Cairo & Dubai, will provide you with details regarding campaign types, kinds, locations, budgets, media plans, and more
