After a year of this event, Sharjah Institute for Heritage declares its special annual event “The heritage and the future” through Dubai’s OOH scene taking place from 28 March till the 10th of April after its last campaign in March 2021. The OOH ad has turned up with some quiet beautiful pictures portraying Emirati and Arabic culture to make it known that Cultural heritage binds us closer. Sharjah Heritage Days event comes to life as a magnificent expression of UAE's sumptuous past and rich heritage, allowing locals and visitors alike to gain a unique understanding of the country's history. It includes a variety of cultural events, such as recreations of traditional Emirati foods, attire and its progression over time, ornamentals, and warm vibes accompanied by Arabic music and aromas. The campaign has shown up in the form of Lampposts, Bridge billboards and Hoarding boards during the first week of March and was distributed across Sharjah's prime advertising locations.
