Urbnlanes Developments has taken over the OOH scene on Cairo's vibrant avenues, gripping the prime spots on the billboards to launch its first-ever project in Egypt, after highlighting its main value in its previous OOH campaign

With more than 36 years of experience in many fields of construction and building in Kuwait, including the construction of high-rise skyscrapers with the highest worldwide standards and specifications, First Group is directing new investments into the Egyptian market in the field of real estate industry, accordingly, they decided to establish Urbnlanes in Egypt to deliver colossal urban projects. 

Urbnlanes’ new campaign announces the launch of its first project in Egypt, dubbed as “Levels Business Tower” in a strategic location in the Downtown, spanning an area of 18,000 square meters, overlooking the breathtaking scenery of the Green River, close to the main axes of the New Administrative Capital. The visuals depict a replica of the Levels Business Tower, adding a call-to-action “The Sky is Yours” or "امتلك السحاب", along the hotline to invite investors to own their units now.      

To find out more about Levels Business Tower’s campaign, check out Monitoring Out of Home (MOOH), the dedicated media intelligence agency and analysis system active in Cairo & Dubai, which will provide you with details regarding campaign types, kinds, locations, budgets, media plans, and more.

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