NATUZZI ITALIA rises on Dubai’s major OOH scene with a significant awareness campaign that is bound to make a bold impression on the roads. Italian furniture and interiors brand, Natuzzi Italia’s prior appearance on the UAE’s billboards was back in September 2020, when the brand was also aiming to promote its sophisticated furniture and interior designs. \r\nThe limited outdoor advertisement attempts to lure the upcoming grooms and brides, in addition to its current clients, into renewing their households and purchasing elegant pieces of furniture. The delicate and comforting visuals display a sample of the sophisticated, premium quality furniture provided; making sure it looks as organized, decorative, and harmonized as possible. The ad copy highlights the brand’s name as well as available branches at “Sheikh Zayed Road” and “Umm Hurair Road”. \r\nThe new and limited OOH campaign was spotted during the first week of December in Dubai.