Ilusio Magic on Ice glamorizes Cairo's outdoor advertising scene with the phenomenal new and contemporary event. Magic on Ice "ILUSIO" is a critically acclaimed ice spectacular that has been entertaining people around the world in places including; America, Europe, Asia, and the Middle East, and the phenomenal show has now come to the heart of Cairo. The show is a unique fusion of ice skating, illusion, and performance implemented into a series of thrilling magical moments. The show features original illusions blended together with light effects by Steve Wheeler. 

The OOH visual portrays a magical symphony of breathtaking figure skating pros giving the advertising audience a feeling that an adventure awaits them. The campaign highlights that the icy phenomenon will take place at Cairo Indoor Stadium or "Indoor Halls" from the 16th to the 25th of December. The campaign also makes it clear that people can now book their experience from ticketsmarche and gear up to enter a realm of magical dreams. The OOH advert also highlights that the event is "Brought to You By STAGE" and that some of the major sponsors include; Cairo Scene, Nile FMNogoum FM, Avis Budget Group, HAUS, Gillette, Egypt Air, and JW Marriott. 

To find out more on Ilusio Magic on Ice's campaign, check out Monitoring Out of Home (MOOH), the dedicated media intelligence agency and analysis system active in Cairo and Dubai, which will provide you with details regarding campaign types, kinds, locations, budgets, media plans, and more. 

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