The famous auto parts provider, BOSCH Automotive, has shown up on Cairo’s billboards to raise awareness of its auto parts and accessories that are well-known for their high quality, reliability, and innovative technology. Bosch has had a presence in Africa through its network of partners and distributors since 1906. Bosch created their first African subsidiary in Johannesburg in 1965. (South Africa). Bosch has extended its subsidiary footprint in Africa since 2010, and now has offices in ten countries across the continent. The background flaunts BOSCH’s spare parts from batteries, brakes, bulbs, and lighting, drive belts, filters, spark plugs, and wiper blades, besides appealing visuals of famous landmarks in Egypt like the great pyramids and the free-standing Cairo tower. The ad copy hosts at the bottom section its official website to acquire more information. Longing for more information about this campaign? Visit MOOH, Egypt’s and the Emirates’ OOH-dedicated Media Intelligence Company to reveal the campaign’s OOH types, sizes, budget, locations, districts, and more.
