As a part of the annual fitness festival, Dubai Fitness Challenge, His Highness Sheikh Hamdan Bin Mohammed Bin Rashid Al Maktoum, Crown Prince of Dubai and Chairman of the Executive Council of Dubai, has invited audiences on Dubai's billboards to participate in Dubai Run presented by Mai Dubai, revealing its calendar and date.\r\nAfter launching #Dubai30X30 for this year in its latest OOH campaign, they are back to introducing another all-inclusive running experience to the city, Dubai Run, that will be set this Friday November 26 at Sheikh Zayed Road. The visuals depict two individuals from both genders taking part in the 5km race at the #DubaiRUN race, highlighting the phrase Run The City. The ad copy uses a straightforward call-to-action that encourages onlookers to Join The Dubai Run, adding the hashtag #MOVEWITHSSS 0n 26th November 2021 at Sheikh Zayed Road. \r\nIn addition, they are inviting audiences to register through “DUBAIRUN.COM”, adding at the bottom section all their social media platforms. Moreover, they are revealing all organizers and sponsors of this anticipated event, prominently the Sun & Sand Sports logo.\r\nThis campaign is a new one, presented in the third week of November on Digital Screens.