“The story still goes on” or “الحكاية لسه مكملة” is all we get from the ad copy of a new outdoor marketing teaser campaign that has spread across Cairo’s billboards, garnering a lot of interest and puzzlement. The OOH visuals showcase dark green & light green backgrounds which work as a solid backdrop for the mysterious message. Such a message indicates that something is continuing, or is returning back to the OOH arena after a period of absence. Such a clever marketing tactic has definitely achieved its goal of arousing intrigue and puzzling onlookers, making us all eager to see what this campaign shall turn out to be. Want to learn more information about this teaser campaign? Visit MOOH, Egypt’s and the Emirates’ OOH-dedicated Media Intelligence Company to reveal the campaign’s OOH types, sizes, budget, locations, districts, and more.
