Vacheron Constantin, the Swiss luxury watch and clock manufacturer which was founded in 1755 has landed on Dubai’s OOH scene with a distinctive outdoor campaign, showcasing its luxurious products, after its latest campaign back in April. The highly regarded watch manufacturer’s campaign features graceful visuals that depict the brand’s watches in an elegant manner, shedding light on its meticulous attention to detail and veteran craftsmanship. The ad copy simply states that Vacheron Constantin is “One of The Very Few” or “واحدة من القلائل”, in addition to the brand’s name, indicating how rare it is for products of this quality and stature to exist with consistency. Said statements are displayed on a pristine white background, adding to the feelings of simplicity and grandeur, which is befitting to the historic manufacturer. This campaign turned up in the first week of October in limited locations on Digital Screens in Dubai city.
