Egyptian developer ARDIC has launched a new outdoor campaign to promote their latest residential compound Zizinia in Mostakbal City.
Following a creative approach, the ads break the so-repeated luxury concept all real estate developers use lately, presenting the new residential compound with images of cats, squirrels and happy toddlers. Colorful images, original backgrounds and ad copy emphasize the location and amusing neighbors of the new development.
The campaign was launched during the second week of January, and uses large and x-large uni-poles, double-decker poles, gates and serials, lightboxes, mega signs, and flags across the Greater Cairo.
Industry: Real Estate
Brand: Zizinia El Mostakbal
Advertiser: ARDIC Developments
OOH Size: Double-decker Pole | Flag | Gate | Large uni-pole | Lightbox | Mega-Sign | Serial
Region: North Africa
Tags: Mostakbal City | New Cairo | Product Launch
The Art & Science of OOH
A group of marketing professionals with focus on OOH (Out-of-Home) media, dedicated to gather and digest all the updates, news, and insider stories of every outdoor advertising campaign!
Fill in your E-mail Below to receive Exclusive OOH News monthly
Your Information will never be shared with any third party
Or Sign Up Using
Back To Login
Or Login Using
You also can sign up in less than a minute now.