DMC has surprised us again with a new OOH campaign to announce their shows for the Holy month of Ramadan.
Over their usual purple background, which for this occasion has been dressed with a big Crescent Moon in the back and a smaller one on the side framing Ramadan wishes in calligraphy, DMC showcases their top shows for the holiday, with their stars on the foreground. Sunset Oasis, 30 Days and Ramadan Kareem will entertain Egyptian viewers, along with other action and comedy shows.
The campaign uses Large and X-Large uni-poles, double-decker poles, and gates and it can be spotted all across the Greater Cairo.

DMC’s upcoming shows for Ramadan 2017-00
DMC’s upcoming shows for Ramadan 2017-00

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