Housing & Real Estate Investment Company (HDRIC) has taken over the OOH arena in Greater Cairo to present the Tala project with a competitive payment plan. 

Housing & Real Estate Investment Company is a Housing and Development Bank Company that works in a variety of real estate fields. The company was established in 2006 with a mission to be the major real estate development company in the Middle East. 

The visuals proudly depict its prestigious building, surrounded by green spaces under the pure and beautiful sky. The ad copy shows off the campaign’s motto “ماتستغربش!! استلم.. اسكن.. قسط”, highlighting its payment plan facilities that allow investors to pay a 5% down payment with 10 years of installment on residential units that are completely finished, also the organization offers the audiences its contact number for those seeking more information.           

Do you want to delve deeper into details about this OOH campaign? You can find this out and more (such as OOH types, kinds, media plan, budget, locations) by visiting Monitoring Out-of-home (MOOH), Cairo’s dedicated OOH media intelligence company.

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