Cityscape is back on Cairo's billboards to announce and invite audiences to Egypt's Largest Real Estate Expo. After postponing due to the pandemic, "Egypt's Largest Real Estate Expo" by Informa Exhibitions, has finally reappeared on Cairo's billboards with a massive OOH awareness campaign, announcing its readiness to welcome visitors from the "22-25 September 2021". According to the campaign, the event is intended to take place at "Egypt International Exhibition Center". 

Cityscape as an organization generally aims to shape minds to create the future's skylines since it is a global innovation that targets the transformation of community standards through building connections with the international real estate audience at the world's most anticipated event of 2021 alongside Expo 2020. The Cityscape Egypt 2021 Exhibitor Directory includes an enormous number of prominent real estate businesses including; Hyde Park Developments, Intertia, JD Holding, Jumeirah Egypt, La Vista, Marakez For Real Estate Development, MBG Developments, Maven Developments, Al Ahly Sabbour Developments, Al-Assema For Construction and Project Management, Al Futtaim Real Estate Development, AMER Group, Cleopatra Real Estate, Eight Developments, Orascom Development, Palm Hills Developments, Saudi Egyptian Developers, Talaat Moustafa Group Holding, Taj Misr, and many more pioneering real estate companies.

Cityscape is now giving real estate audiences the chance to stay up-to-date with the latest real estate news, market reports, and insightful expert opinions. The OOH campaign landed with different visuals, bringing quite an inviting and creative advert, using the main slogan "Invest in Real Estate. Trust in Cityscape", in bright orange which tends to make an impression on the roads emitting energy, excitement, stimulation, and enthusiasm. The ad visual also displays an aesthetic photograph of a contemporary constructed business tower while a businessman and woman are portrayed entering the phenomenal building. 

Another visual displays a modern villa with a very elite and modern design, portraying a family going inside. Cityscape's prior appearance on Cairo's OOH arena concerned 2020's "Largest Property Show" however, the real estate innovators are back on billboards stronger than ever. 


Get a deeper insight into Cityscape's campaign, budget, media plan, locations, OOH kinds, and more, via Monitoring Out-of-Home (MOOH), the dedicated OOH media intelligence company and analysis system in Cairo and Dubai

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