Egyptian Furniture and Interiors brand In & Out launches a new OOH campaign to advertise great discounts of up to 30%. Since the brand opened its first showroom in 1999, In & Out Furniture has become one of the largest and best known furniture companies in Egypt. Dedicated to providing home furnishings and great customer service, their showrooms are a popular go-to shop all over the country. With the slogan “Choose your lifestyle”, the ads showcase their usual sofa design over a garnet background, with ad copy that announces discounts of up to 30%. Just like in their previous campaign, a variety of billboard sizes spread the outdoor campaign across the Greater Cairo.