With the catchphrase “the love for avo”, L'Avo debuted on the billboards of Dubai with an OOH advertising campaign to announce the inauguration of Avocado cafe L’Avo in Media City in Dubai.  

L'Avo originated in Lebanon, where it was founded by a group of avo-loving friends. Following their success in Beirut, they decided to open a branch in Dubai, with the intention of expanding. The interiors are decorated with floral, delicate greens and pinks, and plenty of natural light. The billboards announce that the new avocado cafe L’Avo is now open in Media city in Dubai every day from 8 am till 11 pm, serving delicious dishes made with love from sustainable avocados at reasonable prices. This new campaign emerged in the first week of July for the first time with limited locations on Lampposts at Sheikh Zayed Road and on Digital Screen at Hessa Street in Dubai

The Art & Science of OOH

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