Nathan’s Famous is a fast-food American Company that specializes in hot dogs. The world-famous brand, Nathan's Famous, debuts on the billboards of Dubai with an OOH advertising campaign, offering the delicious Nathan's Famous classic hot dog. 

With a partitioned black and red themed background, the visuals allure the audiences on the roads by displaying the traditional Nathan's Famous hot dog, topped with mustard, inviting them to "Enjoy Nathan's Famous Today". You can find out all about Nathan’s Famous hot dogs, condiments, pickles, toppings, groceries and more. As well as, have Nathan’s Famous delivered right to your doorstep, all via the website that is placed at the bottom of the background. You can also find Nathan’s Famous at Atlantis The Palm in Dubai. This campaign emerged in the first week of June for the first time on billboards with a limited location on Bridge Pillars at Sheikh Zayed Road. Moreover, it popped up on Digital Screens at Sheikh Zayed Road and on Bridge Billboards at Sheikh Zayed Road in Dubai

The Art & Science of OOH

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