The renowned destination by Majid Al Futtaim, City Centre Deira, has made a presence on the billboards of Dubai to spread the word about the newest fashion wear collection you can shop from and win points, appearing a few months after its last OOH campaign this year.

The campaign has emerged to announce that "2021 is to GLO-UP", inviting the audience to "Shop the spring summer collection at City Centre Deira" with the offer valid form 7th of March till 10th of April. It's making it known that you can get your trendy wear from fashion brands at City Centre, with a chance of winning up to 30,000 weekly Share points by Al Futtaim's Share rewards programe to endless shopping.

The OOH ad has shown up in the last week of March, appearing on a digital billboards in Al Ittihad Street in Dubai.

Campaign Credits

Industry: Shopping Malls

Brand: City Centre Deira

Advertiser: City Centre Deira

OOH Size: Digital Billboard

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Country: United Arab Emirates

Region: MENA

Tags: Promotional Campaign

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