The leading National Bank of Egypt has launched an OOH campaign in the streets of Cairo to spread the news that you can now withdraw cash from POS machines in gas stations, appearing after a few months since its last OOH campaign.

The campaign has shown up to announce that it's offering this service "For the first time in Egypt", appearing with some pretty interesting visuals to make it known that you will no longer get stuck in a shortage of cash, allowing you to withdraw money with your bank card from NBE's point of sale (POS) machines that are available across different gas stations as Emarat Misr and Misr Petroleum.

Learn about this campaign's budget, media plan, OOH kinds, and more. Just contact Monitoring Out-of-home (MOOH), the dedicated OOH media intelligence company and analysis system in Cairo and Dubai.

Campaign Credits

Industry: Banking

Brand: National Bank of Egypt (NBE)

Advertiser: National Bank of Egypt

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Country: Egypt

Region: North Africa

Tags: Awareness Campaign

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